The Institute of Indian Interior Designers (IIID) hosted its prestigious NATCON 2025 in Nashik, bringing together some of the brightest minds in the design industry. As a landmark event celebrating the golden jubilee of IIID, the convention served as a melting pot of ideas, discussions, and innovations shaping the future of design.
We are proud to share that our Co-Founder & Managing Director, Mr. Sanjay Agrawal, was invited as a speaker at this significant gathering. Speaking on the theme “Design for Cultural Continuity,” he emphasized the role of design in preserving and evolving cultural narratives within retail spaces. His session shed light on how cultural influences shape customer experiences, store environments, and the overall retail landscape.
The DUANTER Format: A Thought-Provoking Dialogue
One of the highlights of NATCON 2025 was the introduction of the DUANTER format—an innovative session structure where two speakers present differing perspectives on the same topic simultaneously. Mr. Agrawal engaged in a stimulating exchange of ideas, offering insights on cultural sustainability in design. This unique format encouraged deeper discussions and diverse viewpoints among attendees.
A Confluence of Ideas and Innovation
The three-day event was a grand confluence of designers, architects, industry leaders, and students, all coming together to discuss key design challenges. The convention explored critical themes such as:
Design for Wellness & Productivity – Enhancing human well-being through thoughtful spatial design.
Design with a Conscience: Resource Optimization – Sustainability and responsible material usage.
Design for Cultural Continuity – Merging tradition with modernity in built environments.
Design for the Future: Enabling Technology – The impact of AI, automation, and digital integration in design.
Each session provided a platform for experts to share insights, showcase projects, and engage in meaningful conversations about the future of design in India and beyond.
A Well-Curated Experience
The success of NATCON 2025 was a testament to the dedication and meticulous planning of the organizing team. Their efforts in curating an engaging and knowledge-rich event set a new benchmark in the industry.
As we reflect on this memorable experience, we look forward to integrating these learnings into our work—continuing to create meaningful, culturally rooted, and future-ready design solutions.
NATCON 2025 was not just an event; it was a movement—one that reinforced the power of design in shaping spaces, communities, and cultural identities. We are honored to have been a part of this journey and eagerly anticipate the conversations and innovations that will emerge in the years to come.
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